How Crisis Culture Is Changing Workforce Priorities

Last week, I moderated a discussion at the PRovoke Global Summit entitled “How Crisis Culture Is Changing Workforce Priorities—Possibly Forever.”

The conversation built off Ketchum’s recent Work Shift 2020 study, which focused on the rapidly changing dynamics of the workforce in the era of COVID-19. We wanted to find out what changes leading organizations are experiencing in their employee communications and discuss if these changes are temporary or permanent.

For this important dialogue, I was joined by two experts from the front lines of essential businesses: Kimberley Bendross, senior corporate communications manager, Georgia-Pacific and Melissa Silvia, director, Executive Communications



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